An excellent Just4U offer on Zillions gift cards

I’ve written several times about “Zillions”-branded gift cards, and the three broad buckets I place them into: fixed-value, loose-variable, and tight-variable. All three can be exchanged for store-specific gift cards, which can then be used or sold. While not of much interest in their own right, these cards become extremely interesting when they earn bonus points in the Just4U loyalty program shared by Safeway, Albertsons, and dozens of other sub-brands across the country, as they are through Saturday, June 28, 2025.

The deal

Zillions cards currently earn 10 Just4U points per dollar spent. These cards have no activation fees, and can be purchased with credit cards wherever employees allow it.

Most weekends, Just4U runs a stackable promotion where gift card purchases earn 2 additional bonus points per dollar (this is confusingly branded as “4 points per dollar” since gift cards earn 2 points most of the time). If that promotion runs again this Saturday, then Zillions cards should earn a total of 12 Just4U points per dollar.

I value Just4U points at roughly 1.85 cents each, so on Saturday this deal will generate a rebate of about 22.5 cents per dollar spent, plus however much you earn with your credit card on grocery store spend. If you redeem your Just4U points for the most valuable grocery redemption, you’ll receive $20 off for 1,200 points, or 1.67 cents per point.

Of course, what you’re spending the money on is a Zillions gift card, so the question is how to get your money back out of the system. As a reminder, fixed-value Zillions cards cost $100 but allow you to redeem $105 for store gift cards. The best resale rate I was able to find on CardCash was 80% on Saks OFF 5th, or $84 per fixed-value Zillions card.

The most valuable Just4U redemptions have a capped number of redemptions each week, but if you sign up for the Freshpass program, which costs $99 per year or $49 if you qualify for SNAP, then your points don’t expire, so you can redeem them for their highest value week after week.

Conclusion

This is both an outstanding deal in its own right, one I myself am planning on hitting moderately hard this Saturday, and a nice reminder that travel hacking is in so many ways a subset of extreme couponing. Stocking up on toilet paper may be less glamorous than first class flights around the world, but the principle is identical and more often than not, so are the means: pay as little as possible for the things you want or need.